The Competition

http://www.skyy.com/
Marketed to the ultramodern metropolitan club scene, Skyy obtains the appearance of a high-class, refined, and ultra-premium vodka served in only the finest, and yet lively scenes.

http://www.finlandia.com/
Claiming to be the purest vodka the lands of Finland can offer, Finlandia markets this "natural gift" as the cleanest and most refined vodka, being made of thousands of years worth of freshness and purity from the natural resources of Finland.

http://www.stoli.com/
"The Mother of Vodka" from the "Motherland of Vodka." Stolichnaya markets itself as an authentic Russian vodka, offering its history and cocktail recipes on its website. Also producing flavored vodkas has set it apart from most other vodka manufacturers.

http://www.absolut.com/
A vodka from Sweden, Absolut is marketed as a high-quality brand with celebrity and "high life" backing. Most of its marketing is concentrated on its lifestyle and sponsors instead of the vodka itself, however.

http://www.smirnoff.com/
Another company stating its roots in Moscow, Russia. Displaying purity and simplicity as its strong suit, Smirnoff is relatively average in the vodka market, offering flavors and recipes just like the others.

http://www.greygoosevodka.com/
"World's Best Tasting Vodka" is their tagline. Made in France, they simply offer their vodkas and flavored vodkas as the best and finest in flavor for the perfect drinks.

http://www.levelvodka.com/
Level Vodka pushes its vodka as smooth and lightly spiced with a slight sweetness. They claim not all vodkas are equal, and that they should not have any harsh tastes or sensations. A flavorful and different approach is their marketing basis.


Last but not least...
Samuel L Jackson Beer [Language warning]
While not a Vodka, it competes in terms of sheer manliness. While not on the FORGED Vodka level, it certainly can be used as a stepping stone.