ProfitDrive review
4 years ago
Man to man...
FORGED Vodka is incredibly manly. You'll inevitably get drunk in mere moments. Unfortunately, driving while drunk isn't too manly, so be macho responsibly.
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3 comments:
This idea is quite original! I really like the look of the bottle. The original blown glass look gives it a rustic bad-ass feel.
Your product is really well drawn out. It definitly brings forth that manly vodka feel but do you want to simply sell to rugged men only? Sure that may be your market but is it big enough for profit?
People vary in their emphasis on serving themselves versus serving others. Some people seek personal pleasure wanting fun, change, and escape. Others seek self realization through religion, recreation, or the avid pursuit of careers or other life goals. People use products, brands, and services as a means of self-expression and they buy products and services that match their views of themselves. (Armstrong & Kotler 2009:86)
A wonderful idea. Is it marketed toward men only?
"we define the adoption process as " the mental process through which an individual passes from first learning about an innovation to final adoption," and Adoption as the decision by an individual to become a regular user of the product."
(Armstrong&kotler 2009 :148)
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